David Falkner, owner of Cardology, shares his experience and insight into the opportunities of the growing market for Eid greeting cards.
Eid – the opportunity for greeting card retailers and publishers
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News & Insights
Christmas card media coverage throughout the last quarter of 2020
Christmas card media coverage has continued with many journalists contacting the GCA to ask if Christmas cards are more important than ever this year as they seek to find some good news stories: Early press interest in Christmas cards promoted by GCA PR releases The...
Royal Mail changes – have your voice heard through the GCA
The Royal Mail is undergoing huge change as it adapts its business to ensure that is survives in the 21st century. As discussed at our Conference, the GCA is working closely with the Royal Mail and also reaching out to the industry to ensure that our voice is heard....
Festive Friday and BBC coverage kick of the first wave of Christmas card sending in 2020
A roundup of the media coverage received for 2020 Festive Friday
Care Home Residents mark Festive Friday thanks to generous donation from local card designer
GCA Member Emma Bryan donated cards to a local care home to help spread some festive cheer on Festive Friday.
Supporting our specialist card shops – a letter to the government
The GCA is campaigning to support specialist retail shops.
How can I protect my work from copyright infringement?
Megan Claire’s lockdown rework of the ’12 days of Christmas’ gained the attention it deserved but not the acknowledgement.
GCA Market Report 2020
GCA Greeting Card Market Report 2020, which covers UK greeting card sales for 2019 compared to 2018 is now available. Commissioned by the Greeting Card Association this report provides reliable figures for the greeting card industry for defined card categories based...
GCA 2020 Conference and AGM – full agenda announced!!
Register to attend the AGM Here We are all looking forward to seeing you Wednesday, and getting the greeting card community together. If you can't now join us live, due to the recent announcement of a further lockdown in England, you can view this event later: Buy...
Retailer banner – to encourage customers to join us and send their Christmas Cards on Festive Friday 2020!
Festive Friday is the last Friday in November – this year 27th November, and the day every year that the greeting card industry send their Christmas cards! 2020 is a year that has seen us isolated from family, friends and work colleagues,...
UK Retailers and Publishers work to make this this biggest Thinking of You Week yet!
Paperchase, Card Zone, Asda, Sainsbury’s, and Card Factory are some of the major multiple retailer names to have pledged their support for this year’s Thinking of You Week.
GCA members show the power of keeping in touch with cards during lock-down
Award winning artists, and Greeting Card Association members, Lanther Black, have written and produced a film for the Greeting Card Association illustrating the joy of receiving a card. GCA members, ranging from artists, publishers, retailers through to suppliers and...
Letters from Lockdown – ITV reflect on the importance of sending cards
In week 8 of lock-down ITV news reflected on the important part card sending is playing during the Corvid 19 lock-down, and how the card industry is playing it's part in raising morale and supporting the NHS. ITV regional news across the country talked about the...
Send a card deliver a smile – Bridging the Social Distance
Thinking of You Week officially starts on 21st September 2020. But in the midst of the current coronavirus outbreak we think every week is an opportunity to bridge the physical distance currently between us and our loved ones by sending a card. GCA members across the...
The greeting card industry retailer awards – the RETAS!
Without top retailers displaying quality greeting cards well, the UK greeting card publishing industry would simply wither and die. The Retas programme aims to recognise and celebrate the best purveyors of greeting cards whether they be specialist card...
GCA new email addresses and Dragon’s Booking Form
We have emailed booking forms for Dragon's Speed Dating to all publisher members. If you have not received it please email us As part of our ongoing IT project we now have new email addresses: hello@gca.cards, admin@gca.cards, amanda@gca.cards. Please can you add...
Guardian Newspaper reports on how Greeting Cards are surviving the smartphone era
The Guardian newspaper visited the Spring Fair at the GCA's invitation and have written a lovely piece on card sending. Guardian journalist Amelia Tait contacted the GCA in January to ask if the British still send Valentine's Day cards. Amanda Fergusson, GCA ceo,...
Scam Email Warning
Scam emails have been sent out to some members, and others in the industry, pretending to be from the GCA and requesting payment. Please ignore this if you receive it. Many thanks to those of you who have brought this to my attention, allowing us to immediately notify...
Greeting Card press coverage Christmas 2019
Greeting cards have had a fantastic amount of press coverage in the run up to Christmas 2019; GCA activity and news stories about card sending potentially being in decline (which of course it's not!), has led to 51 media interviews since the middle of October. We have...
#cardtokeep press campaign – to remind and encourage people about the importance of sending cards
In celebration of the GCA's 100th Anniversary the GCA stated a campaign to collect images of cards that had been kept and the stories behind them. Text version of #cardtokeep press release for you to use in the members library; Add your own images and then use this...
GCA 100th Anniversary Isle of Man Stamps
To celebrate the Greeting Card Association Centenary the Isle of Man Post Office have produced these wonderful Christmas stamps, using greeting card artwork from GCA members GCA Members were invited to submit designs to the IoM PO who selected these ten greeting cards...
PRESS RELEASE: #cardtokeep campaign: harnessing the emotional power of greeting cards!
Attached is the press release the GCA sent out to consumer media for this campaign. Launched on 25th Nov 2019 with 9 BBC Radio stations this is now generating interest across the country.
100th Anniversary #cardtokeep Instagram campaign
Thank you to those of you who have already posted their #cardtokeep. To celebrate our 100th Anniversary we are running an Instagram campaign to collect photos of special cards that people have treasured and why. We all know greeting cards play an important part...
Celebrating 100 years of the Greeting Card Association
This year is the Greeting Card Association’s centenary, and with the British love of greeting cards continuing we have a lot to celebrate: In 2019 cards are being send for more occasions than ever before, 18-34 year olds sending more cards than a generation ago,...