Adriana is the founder and creative talent behind the luxury handmade greeting card brand Mrs Lovesy. Adriana has a Fine Art Degree from the prestigious Slade School of Fine Art London and launched her greeting card business in 2015 whilst on maternity leave with her eldest son Lucien. She also received her first Henries finalist nomination that same year. Adriana has gone on to receive further nominations in 2016 and 2020.
Adriana’s cards sell in independent retail shops across the UK and she currently exports to France. As a mother of three small children, she understands the pressures that can be involved in working and trying to raise a family, so actively seeks to employ local mothers to help her with the hand-finishing of her products. These mothers are wanting to return to the world of work and/or may otherwise be excluded. In addition to supporting them in returning to work, she offers flexible working hours to suit their schedules and the option to work from home.
Adriana joined the council in 2020 to be part of something that could bring about positive change in our industry, “As a black publisher I’m hopefully able to bring some perspective and views from an under-represented group.”