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X-WR-CALDESC:Events for Greeting Card Association
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LAST-MODIFIED:20260409T104240Z
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SUMMARY:Crossing the Pond: Some Questions and Guidance for Breaking into the US Greeting Card Market
DESCRIPTION:Join us for a webinar with long‑established US distributors Notes and Queries\, designed to help emerging British publishers navigate the exciting but complex journey into the American greeting card market. \nDrawing on 46 years of experience as a leading American wholesale distributor\, Notes and Queries will share practical insights into what makes the US market so lucrative\, how British design is perceived\, and the cultural similarities that make transatlantic expansion possible. \nThe session will also unpack the logistical and regulatory challenges that publishers need to prepare for — including the 2026 tariff changes\, which could significantly affect pricing\, margins\, and export planning. \nAs an added bonus\, Notes and Queries will introduce a brand‑new prize they are launching for UK publishers with five years or fewer in business. Join us to find out more about this fantastic opportunity! \nLimited tickets available!
URL:https://www.gca.cards/event/crossing-the-pond-some-questions-and-guidance-for-breaking-into-the-us-greeting-card-market/
CATEGORIES:Webinars
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LOCATION:https://www.gca.cards/event/crossing-the-pond-some-questions-and-guidance-for-breaking-into-the-us-greeting-card-market/
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BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260528T110000
DTEND;TZID=Europe/London:20260528T120000
DTSTAMP:20260410T090634Z
CREATED:20260409T104455Z
LAST-MODIFIED:20260410T090634Z
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SUMMARY:Excel For Creatives (Save time\, reduce Eye-Roll)
DESCRIPTION:Let’s be honest: you didn’t get into the greeting card industry to spend your life staring at cells in rows and columns. But what if Excel could actually make your life easier?\n\nJoin Excel evangelist Raj Arora for a session designed specifically with Greeting Card publishers in mind. Raj is going to show you how to turn that clunky spreadsheet into a streamlined assistant that handles the “boring stuff” so you can get back to designing.\nIn this session\, you’ll discover:\n\nTables That Speak Your Language: Move beyond gibberish formulas and learn to build proper tables that actually make sense.\nVisual Spreadsheets: Master the art of handling product images in Excel to build effortless planograms and range previews.\nHidden Gems: Tricks and formulas that you didn’t know you couldn’t live without.\n\nWhether you’re a complete beginner or someone who’s been “getting by” with Excel for years\, you’ll walk away with practical skills you can use immediately.\n\nBe Warned: Raj is to spreadsheets what gold foil is to 300gsm cardstock. Be prepared to witness more joy and excitement than should legally be allowed from a spreadsheet!
URL:https://www.gca.cards/event/excel-for-creatives-save-time-reduce-eye-roll/
CATEGORIES:Webinars
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LOCATION:https://www.gca.cards/event/excel-for-creatives-save-time-reduce-eye-roll/
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BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260707T110000
DTEND;TZID=Europe/London:20260707T120000
DTSTAMP:20260618T083222Z
CREATED:20260618T082717Z
LAST-MODIFIED:20260618T083222Z
UID:10000218-1783422000-1783425600@www.gca.cards
SUMMARY:Sales Agents Explained with Richard Pass: How They Work & What to Expect
DESCRIPTION:Join us for a practical and informative session with Richard Pass of STL Agency\, who will demystify the role of sales agents within the greeting card industry. \n\nSTL Agency has been operating since 2008\, covering the North of England as well as national and key accounts\, working across greeting cards\, stationery and related gift products to support both publishers and retailers in building long-term\, profitable relationships. \nIn this webinar\, Richard will cover: \n\nThe role of the sales agent\nHow sales agents work with publishers – and what to expect\nThe benefits (and potential drawbacks) of working with an agent\nWhat publishers need in place to work effectively with a sales agent\nHow easy it is to secure a sales agent\n\nWhether you’re considering working with a sales agent for the first time or looking to get more from your current relationships\, this session is not to be missed – book your place to understand how to make sales agents work for your business and get the most from the relationship.
URL:https://www.gca.cards/event/sales-agents-explained-with-richard-pass-how-they-work-what-to-expect/
CATEGORIES:GCA Events,Webinars
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LOCATION:https://www.gca.cards/event/sales-agents-explained-with-richard-pass-how-they-work-what-to-expect/
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DTSTART;TZID=Europe/London:20260806T110000
DTEND;TZID=Europe/London:20260806T120000
DTSTAMP:20260707T170816Z
CREATED:20260707T170315Z
LAST-MODIFIED:20260707T170816Z
UID:10000219-1786014000-1786017600@www.gca.cards
SUMMARY:Net Zero – What It Really Means and Where to Start
DESCRIPTION:Sustainability is becoming an increasingly important consideration for greeting card businesses\, but understanding what Net Zero means—and knowing where to begin—can feel overwhelming. \n\nJoin Danilo’s Claire Bates from the GCA Sustainability Committee alongside PK Whalen and Bryony from Positive Planet\, a leading UK sustainability consultancy that helps organisations measure\, reduce and manage their environmental impact\, for a practical webinar designed specifically to help GCA members navigate the Net Zero landscape and take realistic first steps. \nWhether you’re a publisher\, retailer\, supplier or agent\, this webinar will cut through the jargon and provide straightforward\, practical guidance on how businesses of all sizes can start addressing their environmental impact. \nThe webinar will cover: \n\nWhat Net Zero actually means and why it matters for greeting card businesses.\nThe difference between carbon foot printing\, carbon neutral and Net Zero.\nPractical first steps businesses can take\, regardless of their size or stage in the journey.\nWhat measuring a carbon footprint involves and what to expect from the process.\nSetting realistic targets and creating an achievable action plan.\nCommon misconceptions and pitfalls to avoid.\n\nYou’ll leave with a clearer understanding of Net Zero\, greater confidence in the terminology\, and practical ideas to help your business take meaningful action.
URL:https://www.gca.cards/event/net-zero-what-it-really-means-and-where-to-start/
CATEGORIES:Webinars
ATTACH;FMTTYPE=image/png:https://www.gca.cards/wp-content/uploads/2024/08/GCA-WEBINAR-LOGO.png
LOCATION:https://www.gca.cards/event/net-zero-what-it-really-means-and-where-to-start/
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BEGIN:VEVENT
DTSTART;TZID=Europe/London:20260910T110000
DTEND;TZID=Europe/London:20260910T120000
DTSTAMP:20260714T085307Z
CREATED:20260714T083932Z
LAST-MODIFIED:20260714T085307Z
UID:10000220-1789038000-1789041600@www.gca.cards
SUMMARY:The importance of protecting margins as your business grows with Ged Mace\, The Art File
DESCRIPTION:Growing a successful business takes vision\, ambition and investment. But as sales increase\, it’s essential to ensure your margins remain healthy and sustainable.\n\n\nIn this webinar\, industry expert and Managing Director of The Art File\, Ged Mace\, will explore why protecting profitability is just as important as driving growth. He’ll share practical insights on identifying margin pressures\, making informed pricing decisions\, managing costs effectively\, and building a business that can expand without compromising its financial foundations.\n\n\nWhether you’re a start-up looking to scale or an established publisher navigating rising costs and changing market conditions\, this session will provide valuable strategies to help you strengthen profitability while protecting the margins that keep your business flying.
URL:https://www.gca.cards/event/the-importance-of-protecting-margins-as-your-business-grows/
CATEGORIES:GCA Events,Webinars
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LOCATION:https://www.gca.cards/event/the-importance-of-protecting-margins-as-your-business-grows/
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