Attached is the press release the GCA sent out to consumer media for this campaign. Launched on 25th Nov 2019 with 9 BBC Radio stations this is now generating interest across the country.
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PRESS RELEASE: #cardtokeep campaign: harnessing the emotional power of greeting cards!
NEWS_GCA_Card_to_Keep_Campaign_Monday_25th_November_2019_copy.pdf
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File size: 2MB