Design and Production Support

GCA top tips to recruit new creative talent and help from the expects to build successful working relationships with new designers and others joining your team.

GCA Open Call – an invitation to innovate and add value with design graduates.

The GCA’s 8-part series on preparing files ready for printing. A must-read for beginners in the greeting card industry.

This blog looks at the benefits for artists of using an agent to represent them, with top tips and links to more information

Part 8 of 8: Helpful advice on how to select a Print Partner, and what to expect during the production process.

Part 7 of 8: Our handy check list ensures you’ve thought through all the aspects of preparing a press-ready PDF.

Part 6 of 8: Foil, glitter and emboss adds bling to greeting cards. But they can be hard to visualise in the design stages, and need to be communicated to the Printer. We’ll explain how.

Part 5 of 8: Bleed ensures your artwork prints to the edge of the card. We’ll also cover what you need to know about the fold down the centre of the card.

Part 4 of 8: This article on Colour Modes explains everything you need to know about RGB, CMYK, Pantone and how to choose what to use.

Part 3 of 8: Our article on Colour Modes explains everything you need to know about RGB, CMYK, Pantone and how to choose what to use.

Part 2 of 8: Things to consider when determining the optimum card size for a range.

This guide produced by the GCA will help any budding artist to understand what’s involved with designing for the industry.

Do you have a way with words? Maybe you should write for greeting cards. This guide will help you get started.

The GCA worked with the Royal Mail to develop these standardised PiP logos. Download the files here.