The 2021 Mother’s Day Toolkit contains downloadable resources and POS to help with online and offline marketing.
2021 Mothers Day Toolkit
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Marketing Support
2021 Fathers Day Toolkit
The 2021 Father’s Day Toolkit contains downloadable resources and POS to help with online and offline marketing.
2021 Easter Toolkit
The 2021 Easter Toolkit contains downloadable resources and POS to help with online and offline marketing.
2021 Valentine’s Day Toolkit
The 2021 Valentine’s Day Toolit contains downloadable resources and POS to help with online and offline marketing.
How to Photograph Greeting Cards
How do you make your products look good online and in print? A short tutorial by Richard Jackson of Forever Creative Photography is here to help.
Popular Trade Fairs For Greeting Card Publishers
A list of trade fairs held throughout the year with significant sections dedicated to greeting cards.
How to survive your first trade show
An insiders guide to making the most of your first greeting card tradeshow.
New 100th Anniversary logo sign for trade shows
The GCA has a lovely new gold logo ‘card’ to celebrate our Centenary. This will replace the old-logo plastic signs. We will be handing these out to all PGLive exhibitors at the show. We will also be handing them out at Harrogate, Autumn Fair and Top Drawer. If you...
Supporting Independent Retailers
94% of greeting cards are bought in a bricks and mortar store so it is important that the GCA raises the profile of cards with those working to support retailers and High St communities. The GCA recently attended a meeting of the Independent Retailers Confederation....
Debut comes to Autumn Fair 2018
After the success of the Spring Fair Debut, the scheme is coming to Autumn Fair 2018. “The feedback from Debut exhibitors at Spring Fair last week has again been fantastic, and with this area going from strength to strength I’m now really excited to be able to offer...
Trade Fairs – Taking the Exhibiting Plunge
When you have decided which trade fair is the one for you, here is an idea of the things you will need to do: Preparation Read this brilliant article all about a publisher's first exhibiting experience: Surviving Your First Trade Fair, by Jenny Price of Dandelion...
New .cards Domain Name Released
Let's put Greeting Cards on the Internet Map! It's a brave (or foolish!) business that doesn't have a website these days. A website address ranks up there in importance with a company's phone number - indeed some would argue the web address out ranks the phone number....