Barcodes – what they are, why we need them and where to get them from. A definitive guide to barcodes for Greeting Card Publishers.
Barcodes
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Marketing Support
How to Photograph Greeting Cards
How do you make your products look good online and in print? A short tutorial by Richard Jackson of Forever Creative Photography is here to help.
Festive Friday 2020 Toolkit
Everything you need to kick-start the Christmas card sending season within your organisation.
Chinese New Year
Chinese New Year marks the start of the traditional Chinese Calendar. It’s sometimes called the Lunar New Year or the Spring festival. It’s the most important holiday in the Chinese calendar, which is a lunar based calendar, hence why the dates change each year....
GCA Logos and Brand Usage Guidelines
The GCA logo is available for members to use on their marketing material and website
New 100th Anniversary logo sign for trade shows
The GCA has a lovely new gold logo ‘card’ to celebrate our Centenary. This will replace the old-logo plastic signs. We will be handing these out to all PGLive exhibitors at the show. We will also be handing them out at Harrogate, Autumn Fair and Top Drawer. If you...
Supporting Independent Retailers
94% of greeting cards are bought in a bricks and mortar store so it is important that the GCA raises the profile of cards with those working to support retailers and High St communities. The GCA recently attended a meeting of the Independent Retailers Confederation....