The GCA is proud to sponsor this new award celebrating and promoting diversity in the greeting card industry.
GCA proud to sponsor the industry Diversity and Inclusion Henries Award
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Blog
The Importance of a Sympathy Card
What people look for in a sympathy card and why they are important.
How to get into the greeting card industry
How to join the greeting card industry. Insight into a GCA team’s talk about working in the card industry to illustration students at Uni of Herts
Starting Up – Export
Have you first enquiry from overseas? Wanting to learn about exporting greeting cards? This Starting Up blog has lots of useful tips and links
2nd Greeting Card Industry Seminar on Trade with EU post-Brexit
GCA specialist panel responding to members questions on trading internationally post-Brexit in April 2021
Why is card sending for Eid growing
Exchanging greetings at the festive of Eid is a tradition that goes back generations. Islam is the second largest religion in the United Kingdom of Great Britain and Northern Ireland. It is estimated that there are over 3 million Muslim's in the UK, over 5% of the...
Eid – the opportunity for greeting card retailers and publishers
David Falkner, owner of Cardology, shares his experience and insight into the opportunities of the growing market for Eid greeting cards.
Working with an Artist’s Agent
This blog looks at the benefits for artists of using an agent to represent them, with top tips and links to more information
Licensing and Copyright – UK Laws governing ownership and rights to material
Tips, best practices and myth busting for greeting card publishers in the minefield that is copyright law.
Batteries in cards – regulations
Latest requirements for any greeting cards that include batteries
Who Sent the First Christmas Card
A look at the history of the Christmas card with up to date facts and figures.
Why do we have bunnies on our Easter cards?
Legend has it that the so-called Easter bunny was originally a bird, who upset the goddess Eostre and she changed it into a fluffy, flightless creature! Nevertheless, it was still able to build a nest and lay eggs in clever places around the garden as many a...
The Origins of Mother’s Day
A look at the origins of Mother’s Day, with facts and figures.
Why are Valentine’s Day cards so popular?
We look at the origins of Valentines Day, along with some fun facts
GCA Benefits of Membership
Why should you join the Greeting Card Association?
Christmas card media coverage throughout the last quarter of 2020
Christmas card media coverage has continued with many journalists contacting the GCA to ask if Christmas cards are more important than ever this year as they seek to find some good news stories: Early press interest in Christmas cards promoted by GCA PR releases The...
Preparing Files for Print Part 8 – Working With Your Printer
Part 8 of 8: Helpful advice on how to select a Print Partner, and what to expect during the production process.
Preparing Files for Print Part 7 – Get Press Ready Checklist
Part 7 of 8: Our handy check list ensures you’ve thought through all the aspects of preparing a press-ready PDF.
Preparing Files For Print Part 6 – Finish Layers
Part 6 of 8: Foil, glitter and emboss adds bling to greeting cards. But they can be hard to visualise in the design stages, and need to be communicated to the Printer. We’ll explain how.
Preparing Files for Print Part 5 – Bleed & Trim
Part 5 of 8: Bleed ensures your artwork prints to the edge of the card. We’ll also cover what you need to know about the fold down the centre of the card.
Preparing files for print part 4 – Colour Considerations (CMYK, Pantone, RGB)
Part 4 of 8: This article on Colour Modes explains everything you need to know about RGB, CMYK, Pantone and how to choose what to use.
Preparing files for print part 3 – Image Resolution
Part 3 of 8: Our article on Colour Modes explains everything you need to know about RGB, CMYK, Pantone and how to choose what to use.
Preparing Files for Print 2 – Card Sizes: Things to Consider
Part 2 of 8: Things to consider when determining the optimum card size for a range.
Preparing Files for Print – Introduction
The GCA’s 8-part series on preparing files ready for printing. A must-read for beginners in the greeting card industry.