Welcome to the 2026 Mother’s Day Toolkit! The resources on this page will help retailers promote Mother’s Day in their stores and online.
Mother’s Day is on Sunday 15th March 2026
What’s Included
Below you can download print and web ready files for Point Of Sale and online promotion of Mother’s Day 2026. Thank you to Wendy Jones-Blackett for creating this year’s artwork.
- Instagram Square Post – jpeg and pdf format
- Instagram template
- Poster – A3 size, and can be downscaled to print at A4 if you prefer. In pdf and jpeg format.
- Email signature images to attach to your current Email signature.
If you require the artwork in any other format, please contact the GCA.
Further Tips for encourage Mother’s Day sales
Why not look a doing some PR for your company to promote Mother’s Day and your business, reminding your customers and community about the joy of sending and receiving cards.
See our blog on the history of Mothering Sunday, the size of the market and trends – The Origins of Mother’s Day. Use these GCA marketing resources to help build a story for your community, customers and local press, radio or TV. Add your own cards, photos and stories then contact your local press.
Also share the messages on social media, for tips see our blog Using Social Media as a Driver for Sales
Downloads
