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GCA Proudly Supports the ShopKind Campaign 

GCA Proudly Supports the ShopKind Campaign 

As a proud member of the Independent Retail Confederation – IRC, the Greeting Card Association (GCA) is delighted to support the ShopKind campaign—an initiative that unites the retail sector to tackle violence and abuse against shopworkers. What is ShopKind? Backed by the Home Office and led by the National Business Crime Centre, ShopKind encourages positive behaviour in shops and highlights the essential…

Protecting Your Work Part 2: How to Challenge Copyright Infringement in the Greeting Cards Industry 

Protecting Your Work Part 2: How to Challenge Copyright Infringement in the Greeting Cards Industry 

In our last article Protecting Your Work Part 1: Getting Ahead of Copyright & IP Infringement, we helped you understand how to protect your work before infringement happens.  This article now covers what to do if you see your original work copied or imitated without permission. It outlines your legal rights, explains the relevant UK copyright law in plain English, and…

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How to Protect Your Intellectual Property

How to Protect Your Intellectual Property

As GCA members prepare for various trade shows throughout the year, we recently caught up with Adam Turley, Director at McDaniels Law, to gather essential tips on protecting your intellectual property (IP).   McDaniels Law, a top-ranked IP law firm, share their invaluable advice to help you safeguard your IP at these events. Who Are McDaniels Law? McDaniels Law are a…

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GCA Market Report

GCA Market Report

Commissioned by the Greeting Card Association the annual GCA Market Report provides reliable figures for the greeting card industry for defined card categories based on its members UK retail sales. Once again the project was managed independently, confidentially and securely by Echo Research, the award winning market data company. The GCA Market Report can be…

Share the joy of cards and secure press coverage for your business this Christmas!

Share the joy of cards and secure press coverage for your business this Christmas!

Join our #Cardmitment campaign to encourage everyone to send cards this Christmas, and secure some press coverage to promote your business. GCA members across the country are working on initiatives to remind people about the joy and importance of connecting with their loved ones through greeting cards particularly at Christmas. Through fun activities and events,…

GCA Retailer Marketing 2024

GCA Retailer Marketing 2024

Over 40 retailers joined GCA Council members at the GCA’s Retail Forum, kindly hosted by Jakki Brown after the 2024 Henries judging. The afternoon saw retailers share their successes and discuss ideas for promoting card sending and growing sales in 2024. See PGBuzz for full report GCA CEO Amanda Fergusson spoke about the work the…