Crossing the Pond: What Greeting Card Publishers Need to Know About the US Market

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Expanding into the US market is an exciting opportunity for greeting card publishers — but it comes with its own set of challenges, considerations and strategic decisions. At a recent GCA webinar on Export, Crossing the Pond, Vanessa Harnik of US distributor Notes & Queries (46 years’ experience in the market) shared practical, experience led, advice on navigating the American…

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