Please see below details on the support initiative from Temu, designed specifically to help GCA members protect their intellectual property more quickly and effectively. This follows the GCA pilot, ongoing conversations and a recent webinar the GCA held with Temu around copyright infringement on the Temu website.
Many members have already used our step-by-step guide to reporting copyright infringement on Temu as part of a GCA pilot, this is now being extended to all GCA members.
This initiative builds on that process—offering additional support, faster response times, and more proactive protection.
Pilot Delivering Positive Results
The GCA’s collaboration with Temu is already delivering positive results for members looking to protect their creative work online.
Latest figures as of August 2026 show:
- More than 57,000 infringing designs removed
- More than 402,000 works now proactively protected through Temu’s monitoring systems
These figures demonstrate the impact of the pilot and the benefits of participating in the programme. Any GCA members experiencing copyright infringement or intellectual property issues on Temu are strongly encouraged to join the initiative and take advantage of the additional support available.
Temu has also published an updated IP Protection Annual Report, providing further information on its approach to intellectual property protection and enforcement. You can read the report here.
What’s new for GCA members?
Temu, in close partnership with the Greeting Card Association (GCA), is proud to offer a dedicated Support Initiative. This program is designed to help GCA members protect their unique copyrighted designs and intellectual property (IP) rights with ease and efficiency.
Program Highlights
How GCA Members can participate
The program is designed to be simple and accessible for all GCA members:
Ready to participate?
As part of the onboarding process, Temu has provided the GCA with a confidentiality (NDA) agreement. This will be shared with members who express interest in joining the initiative, so you can review it before participating.
To get started, contact hello@gca.cards and include “Temu” in the subject line so your enquiry can be directed to the right member of the GCA team.
For more information and background to this initiative click here:
Supporting you to protect your work
This initiative forms part of our wider ongoing work to support GCA members in protecting their creativity and intellectual property.
We know how important it is for members to feel supported when dealing with infringement, and we will continue to work with partners and platforms to improve processes and outcomes.
Useful links
Downloads
